Branding Announcement Press Conference

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PurpleSuitMan
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Branding Announcement Press Conference

Postby PurpleSuitMan » Thu Apr 11, 2019 12:23 pm

Sent out to students today:


Branding Announcement Press Conference Friday at 9:00 a.m.
The campus community is invited to a press conference on Friday, April 12 at 9:00 a.m. for the unveiling of our refreshed institutional marks including logos, updated mascot, and branding platform. The event will be held in the Class of 1959 Gallery and Lounge on the second floor of Ridgway University Center.

The first 100 people to arrive will receive a T-shirt with the new logo and other swag items (while supplies last) to celebrate the first Purple Friday with our new look!

Prez P will be joined by Shane Davidson, vice president for enrollment and marketing; Mark Spencer, athletic director; and Walter McCarty, head men’s basketball coach.

The press conference will be held as part of the kick-off for our annual Pep and Vim Day of Giving. Visit www.evansville.edu/give to make a gift of support during Pep and Vim Day.

GA Ace
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Re: Branding Announcement Press Conference

Postby GA Ace » Fri Apr 12, 2019 9:16 am

https://www.evansville.edu/live/

Broadcast from YouTube. The star logo is gone and Ace Purple has a new look. The new UE logo is reminiscent of the UK logo, especially the all purple version. Possibly inspired or in tribute to Coach McCarty. The color orange remains to highlight the school colors of white and purple. Will be interested to see what Ace Purple looks like in person. It would be nice to see the baseball team wear the new logos this weekend vs. IU.
Last edited by GA Ace on Fri Apr 12, 2019 9:27 am, edited 2 times in total.

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PurpleSuitMan
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Re: Branding Announcement Press Conference

Postby PurpleSuitMan » Fri Apr 12, 2019 9:16 am


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Tom Servo
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Re: Branding Announcement Press Conference

Postby Tom Servo » Fri Apr 12, 2019 9:34 am

The new Ace Purple is a huge improvement, in my opinion. Never liked the current version...
8-19 .....1986
16-12 ....1987 --- MCC Champ
21-8 .....1988 --- NIT
25-6 .....1989 --- NCAA
Key point, be patient, never judge a coach on Year 1!

GA Ace
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Re: Branding Announcement Press Conference

Postby GA Ace » Fri Apr 12, 2019 9:57 am

https://www.courierpress.com/story/spor ... 422168002/

Article from Pat Hickey at Courier & Press.

NumbersDontLie
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Re: Branding Announcement Press Conference

Postby NumbersDontLie » Fri Apr 12, 2019 9:59 am

GA Ace wrote:https://www.evansville.edu/live/

Broadcast from YouTube. The star logo is gone and Ace Purple has a new look. The new UE logo is reminiscent of the UK logo, especially the all purple version. Possibly inspired or in tribute to Coach McCarty. The color orange remains to highlight the school colors of white and purple. Will be interested to see what Ace Purple looks like in person. It would be nice to see the baseball team wear the new logos this weekend vs. IU.


It's possible that new hats are a done deal, but that is just a gut feeling. The Nike contract is up for renewal/has recently been renewed, I'm not sure which. Hopefully they (Nike) threw in some new gear as well.

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pafan
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Re: Branding Announcement Press Conference

Postby pafan » Fri Apr 12, 2019 10:03 am

I was afraid I'd hate it, based on a sentence of description someone wrote here a week or two ago. I actually like it.

I always liked the Olmsted Hall wordmark that UE used on its letterhead, and was ambivalent about the Aces Star logo (it was the only one I'd really known).

The new script "Aces" logo is different than the one from the 80s, right? Subtlety different?
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Aces101
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Re: Branding Announcement Press Conference

Postby Aces101 » Fri Apr 12, 2019 10:48 am

I LOVE IT!! Way to go UE

PurpleAces
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Re: Branding Announcement Press Conference

Postby PurpleAces » Fri Apr 12, 2019 11:19 am

Love all of them. They will look good on apparel.
#RIPshootingstar

83Ace
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Re: Branding Announcement Press Conference

Postby 83Ace » Fri Apr 12, 2019 11:44 am

Really like the new UE logo and the Aces script. Big improvement over the star logo. I'm not as excited about Ace Purple, although I was not a fan of the current one. I actually prefer the 1977-2011 Ace. But maybe that has to do with being a student back in the day.


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